Competitive
Share of voice
Rankings move every day; share of voice is what an executive can act on. Weighted by search volume and click curve across 1,094 non-brand terms.
Share of voice over 26 weeks
Northwind vs. tracked rivals
FebMarAprMayJunJulAug
northwind.comatlasworks.comverityhq.combrightline.io
Current standing
Change vs. 13 weeks ago
Head to head — northwind.com vs. atlasworks.com
Terms where the gap is worth closing
| Keyword | You | Them | Gap value |
|---|---|---|---|
| warehouse management software | 6 | 10 | 249.3k |
| inventory forecasting tools | 3 | 1 | 60.4k |
| what is cycle counting | 12 | 7 | 130.2k |
| wms implementation checklist | 2 | 6 | 15.8k |
| northwind pricing | 1 | 1 | 6.5k |
| 3pl vs in-house fulfilment | 19 | 14 | 64.0k |
| barcode scanning integration | 7 | 11 | 24.2k |
| supply chain visibility platform | 28 | 23 | 101.6k |
Topic ownership
Who holds the cluster today
Cycle counting & inventory accuracy
ContestedAtlasworks owns 6 of 10 top URLs
Demand forecasting methods
HeldThin coverage of seasonality
WMS buying process
HeldNo comparison hub
Cold chain compliance
UnclaimedUnclaimed — no competitor above 12% SoV
Returns & reverse logistics
ContestedVerityhq publishing weekly